Meet Sarah Anstey

Your Real Estate Marketing Expert

As the Marketing Director of The Damon Home Team, Sarah Anstey is the driving force behind innovative real estate marketing. With a deep understanding of social media, digital strategy, and lead generation, she ensures that every property gets maximum exposure and that agents have the tools to stand out in a competitive market.

With a passion for digital strategy and a background in real estate, Sarah ensures every listing gets the visibility it deserves—so you can focus on closing deals.

Meet Sarah Anstey

Your Real Estate Marketing Expert

As the Marketing Director of The Damon Home Team, Sarah Anstey is the driving force behind innovative real estate marketing. With a deep understanding of social media, digital strategy, and lead generation, she ensures that every property gets maximum exposure and that agents have the tools to stand out in a competitive market.

With a passion for digital strategy and a background in real estate, Sarah ensures every listing gets the visibility it deserves—so you can focus on closing deals.

Sarah’s Expertise

Sarah doesn’t just market homes—she creates a powerful digital presence for every listing. From compelling property promotions to data-driven ad strategies, she helps sellers get the best offers and agents grow their client base.

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Strategic Social Media Marketing

Creating targeted campaigns to attract buyers and sellers

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High-Impact Listing Promotions

Professional photography, video tours, and ad placements

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Lead Generation & Branding

Helping agents establish authority and connect with clients

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SEO & Local Search Optimization

Ensuring properties rank high in online searches

How Sarah Helps

The Damon Home Team

Sarah doesn’t just market homes—she creates a powerful digital presence for every listing. From compelling property promotions to data-driven ad strategies, she helps sellers get the best offers and agents grow their client base.

  • More Visibility = More Showings & Faster Sales

  • Expert Marketing = More Qualified Leads & Higher Conversions

  • Tailored Strategies = A Stronger Brand & Lasting Success

How Sarah Helps

The Damon Home Team

Sarah doesn’t just market homes—she creates a powerful digital presence for every listing. From compelling property promotions to data-driven ad strategies, she helps sellers get the best offers and agents grow their client base.

  • More Visibility = More Showings & Faster Sales

  • Expert Marketing = More Qualified Leads & Higher Conversions

  • Tailored Strategies = A Stronger Brand & Lasting Success

A Commitment to Your Success

At The Damon Home Team, marketing isn’t just about promotion—it’s about delivering real results. Sarah’s innovative approach ensures that agents and clients experience the highest level of service, strategy, and success.

Market Insights & Resources

Stay ahead with expert tips and market updates tailored for first-time buyers and sellers.

How to Handle Lowball Offers Without Losing Your Cool

How to Handle Lowball Offers Without Losing Your Cool

October 15, 20246 min read

Selling your home is an emotional and financial journey, and nothing tests your patience quite like a lowball offer.

You’ve put time, effort, and possibly a lot of money into your home, so receiving an offer well below your asking price can feel like an insult. But before you dismiss the offer outright (or fire off an angry response), here’s how to handle lowball offers with professionalism and strategy.


1. Take a Deep Breath and Stay Objective

1. Take a Deep Breath and Stay Objective

It’s easy to take a low offer personally, but real estate is a business transaction. Buyers may have their own reasons for submitting a low offer—they could be testing the waters, unfamiliar with the market, or just looking for a deal. Instead of reacting emotionally, approach the situation with a level head, and it could end up benefiting you.

Feeling frustrated by low offers? Let’s talk about a strategy that helps you get the most value from your sale.


2. Evaluate the Offer Carefully Not all lowball offers are created equally. Before rejecting or countering the offer, consider it fully. Ask yourself: How far below asking is it? A 10% under-asking offer is very different from a 30% under-asking one.   Are there contingencies that make the offer less appealing? Does the buyer require extensive repairs or financing conditions that could complicate the sale?   Is the buyer pre-approved and serious about purchasing? A low offer from a financially strong, motivated buyer might be worth engaging with.   Are there strong terms that could offset the low price? If the buyer is offering a quick closing, fewer contingencies, or an all-cash deal, it might be worth negotiating despite the initial number.   A detailed evaluation will help you determine whether the offer has potential or if it’s best to move on. Need help evaluating offers? Let’s discuss your options and come up with the best approach to maximize your sale.

2. Evaluate the Offer Carefully

Not all lowball offers are created equally. Before rejecting or countering the offer, consider it fully. Ask yourself:

  • How far below asking is it? A 10% under-asking offer is very different from a 30% under-asking one.

  • Are there contingencies that make the offer less appealing? Does the buyer require extensive repairs or financing conditions that could complicate the sale?

  • Is the buyer pre-approved and serious about purchasing? A low offer from a financially strong, motivated buyer might be worth engaging with.

  • Are there strong terms that could offset the low price? If the buyer is offering a quick closing, fewer contingencies, or an all-cash deal, it might be worth negotiating despite the initial number.

A detailed evaluation will help you determine whether the offer has potential or if it’s best to move on.

Need help evaluating offers? Let’s discuss your options and come up with the best approach to maximize your sale.


3. Respond with a Counteroffer

3. Respond with a Counteroffer

Instead of outright rejecting a low offer, counter with a price closer to your listing price or one that reflects fair market value. Most buyers expect some back-and-forth, and by countering rather than dismissing their offer, you maintain control of the conversation. This keeps negotiations open and signals to the buyer that you’re willing to work with them—but not at an unreasonable discount.

Ready to counter an offer? Let’s craft the perfect response that keeps negotiations moving forward.

4. Justify Your Price with Market Data

A great way to counter a low offer is to back up your price with facts and data. Provide recent comparable sales in the area (comps) that support your asking price, and demonstrate your home’s value. This helps educate buyers who may not have done their homework. Additionally, if your home has unique features—such as recent upgrades, a larger lot, or a prime location—highlighting these aspects can reinforce your asking price.

Want to showcase your home’s true value? Let’s get your home’s worth in front of serious buyers with solid data.


5. Understand the Buyer’s Motivation

5. Understand the Buyer’s Motivation

Understanding the buyer’s motivation can give you an advantage in negotiations. Your real estate agent can communicate with the buyer’s agent to uncover insights such as:

  • Are they serious buyers or just bargain hunters? Some buyers submit low offers to see if a seller is desperate, while others are genuinely looking for a home but have financial constraints.

  • Are they competing for other properties? If they have made multiple offers, you may have more room to hold firm.

  • Do they need to move quickly? A buyer with a pressing timeline (due to job relocation or lease expiration) might be more flexible on price if given the right counteroffer.

Understanding the buyer’s motivations allows you to tailor your response and strengthen your position.

Let’s dive into buyer psychology and figure out how to use their motivations to your advantage.


6. Consider Non-Monetary Negotiation Points

6. Consider Non-Monetary Negotiation Points

If the buyer isn’t willing to raise their price significantly, they may still be able to make the deal more appealing in other ways. Instead of focusing solely on price, explore what else the buyer can offer, such as:

  • A faster closing timeline – If you need to sell quickly, a buyer who can close in 15-30 days instead of the standard 45-60 days might be worth considering.

  • A leaseback option – If you need extra time to move, some buyers may allow you to rent the home back temporarily after closing.

  • Minimal or waived contingencies – Buyers who are willing to waive financing, inspection, or appraisal contingencies reduce the risk of delays or deal cancellations.

  • Covering seller costs – Some buyers may be open to covering items such as title insurance, escrow fees, or HOA transfer fees, reducing your out-of-pocket expenses.

  • Flexible moving terms – A buyer who accommodates your ideal move-out date can save you the stress and cost of temporary housing or storage.

Depending on your situation, these terms can be just as valuable as a higher offer. Be open to creative solutions that make the deal work in your favor.

Not just about price? Let’s explore other ways to make the deal work and fit your needs.


7. Know When to Walk Away

7. Know When to Walk Away

No one wants to receive low offers on their home, but sometimes those offers have something to teach you. Is your asking price too high? Your real estate agent can help you assess your price versus market conditions to determine whether to accept now, wait for better offers, or make strategic price adjustments to attract more serious buyers.

However, if the offer is truly unrealistic and the buyer refuses to negotiate reasonably, it’s okay (and recommended!) that you walk away. The right buyer will come along—one who recognizes the value of your home.

Not feeling the offer? Let’s discuss whether it’s time to adjust your strategy and keep the sale on track.

8. Work with a Skilled Real Estate Agent

A strong real estate agent is your best ally in handling lowball offers. They can provide market insights, negotiate on your behalf, and keep the transaction professional so emotions don’t derail the process. Experienced agents also understand buyer psychology and can craft counteroffers that maximize your chances of securing a favorable deal. Having an expert in your corner ensures you don’t leave money on the table and that you make informed decisions throughout the selling process.

Partnering with a skilled agent makes all the difference. Let’s get you the right support to handle those lowball offers like a pro.


Final Thoughts

Receiving a lowball offer doesn’t mean your home isn’t valuable—it just means the right buyer hasn’t come along yet. By staying calm, keeping negotiations open, and leaning on your real estate agent’s expertise, you can navigate these offers with confidence and ultimately secure the best deal for your home.


Thinking about selling your home?
Let’s create a stress-free strategy to get you top dollar. What price would make you say yes to selling today? Share your number—and let’s make it happen.
Visit
damonhometeam.com to get started. Let’s go!

Real Estate MarketHome Selling TipsHome Selling AdviceReal Estate StrategyProperty OffersBuyer MotivationLowball OffersReal Estate NegotiationsCounteroffers
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The Damon Home Team

The Damon Home Team is a top-performing real estate group specializing in buying, selling, and relocation services throughout New Hampshire. With a commitment to expert guidance, market-driven strategies, and a client-first approach, we help homeowners maximize their home’s value and buyers find their perfect property. Whether you’re looking for a fast cash sale, a seamless move, or expert investment advice, our team delivers results with integrity and professionalism.

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Want Your Listings to Stand Out & Sell Faster?

With Sarah’s expert marketing strategies, your real estate goals are within reach. Let’s create a winning strategy together!

Want Your Listings to Stand Out & Sell Faster?

With Sarah’s expert marketing strategies, your real estate goals are within reach. Let’s create a winning strategy together!

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