Meet Sarah Anstey

Your Real Estate Marketing Expert

As the Marketing Director of The Damon Home Team, Sarah Anstey is the driving force behind innovative real estate marketing. With a deep understanding of social media, digital strategy, and lead generation, she ensures that every property gets maximum exposure and that agents have the tools to stand out in a competitive market.

With a passion for digital strategy and a background in real estate, Sarah ensures every listing gets the visibility it deserves—so you can focus on closing deals.

Sarah’s Expertise

Sarah doesn’t just market homes—she creates a powerful digital presence for every listing. From compelling property promotions to data-driven ad strategies, she helps sellers get the best offers and agents grow their client base.

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Strategic Social Media Marketing

Creating targeted campaigns to attract buyers and sellers

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High-Impact Listing Promotions

Professional photography, video tours, and ad placements

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Lead Generation & Branding

Helping agents establish authority and connect with clients

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SEO & Local Search Optimization

Ensuring properties rank high in online searches

How Sarah Helps

The Damon Home Team

Sarah doesn’t just market homes—she creates a powerful digital presence for every listing. From compelling property promotions to data-driven ad strategies, she helps sellers get the best offers and agents grow their client base.

  • More Visibility = More Showings & Faster Sales

  • Expert Marketing = More Qualified Leads & Higher Conversions

  • Tailored Strategies = A Stronger Brand & Lasting Success

A Commitment to Your Success

At The Damon Home Team, marketing isn’t just about promotion—it’s about delivering real results. Sarah’s innovative approach ensures that agents and clients experience the highest level of service, strategy, and success.

Market Insights & Resources

Stay ahead with expert tips and market updates tailored for first-time buyers and sellers.

Homeowners rethinking in 2025

2025 Real Estate Trends for Homeowners 55+ in Southern NH

July 15, 20253 min read

Why More Homeowners 55+ Are Rethinking Where They Live in 2025

If you’re 55 or older and have lived in your home for a while, you’ve probably had that quiet moment where you wonder: Is this still the right fit?

Not because you don’t love your home—you do. It holds memories, traditions, and maybe even your best years. But over time, things change. The stairs feel a bit steeper. The guest bedrooms stay empty more often than not. The grandkids are a few towns—or a few states—away. Or maybe you're just ready for less upkeep and more freedom.

You're not alone. In 2025, more and more homeowners in their late 50s, 60s, and 70s are starting to explore what’s next—not because they have to, but because they want to live more intentionally. And Southern New Hampshire has a lot to offer.


retired-couple-relaxing-living-room-southern-nh-home

Why Now?

The real estate market may not be in the frenzy we saw in 2021 or 2022, but it’s still a good time to sell. Buyers are out there. Inventory is still relatively low. And for homeowners who’ve been in their property for 10, 20, or even 30 years, that often means significant equity—and options.

At the same time, home prices remain strong in Southern NH. If you’re sitting on a house that’s larger than you need or becoming a hassle to maintain, selling in this market could unlock a more comfortable, flexible lifestyle.

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It's Not About Downsizing. It's About Right Sizing

We hear this all the time: “I don’t want to downsize. I want to live better.”
Exactly.

This isn’t about giving things up. It’s about gaining something—peace of mind, convenience, walkability, proximity to loved ones, or even just a home that feels easier to care for.

Many clients in this stage of life are looking for:

  • Single-level homes or townhomes with a first-floor primary suite

  • Smaller yards or HOA-maintained exteriors

  • Open layouts with fewer stairs and more natural light

  • Community feel—near friends, trails, healthcare, and daily amenities

And the good news is, Southern New Hampshire offers all of that—often at a much better value than neighboring Massachusetts or the coast.

What's Popular in Southern NH Right Now?

The most sought-after homes among 55+ buyers right now include:

  • Ranch-style homes with updated kitchens and baths

  • Condos and townhomes in active adult communities (with lower maintenance and easy access)

  • New-construction options that combine efficiency with comfort

Towns like Bedford, Londonderry, Hooksett, and Amherst are top picks, especially those with access to shopping, hospitals, and interstate travel.

If you're curious about what's on the market now, you can start browsing homes here.

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Planning Ahead Makes All The Difference

Even if you’re not ready to move this year, there’s real value in planning early. We recommend:

  • Talking to a local expert (like our team) about what your home is worth right now

  • Touring a few communities that might be a fit for your next chapter

  • Understanding your net proceeds and how they support your lifestyle goals

  • Decluttering gradually—one room at a time

We’ve helped hundreds of Southern NH homeowners make this transition smoothly. Whether it takes two months or two years, we’re here to be a resource.

Staying put is always an option—but so is choosing something that fits your life now. If you’re feeling curious about what else is out there, you’re not alone. 2025 is shaping up to be a pivotal year for thoughtful moves, not rushed decisions.

If you’d like a friendly, no-pressure conversation about what that might look like for you, let’s connect. We’ll talk through your options and help you move forward with clarity—whether you’re ready now or just getting started.

Thinking About Selling?

Want to know what your home could sell for in today’s market?
Click here to request a free, local home value estimate

Thinking about moving in the next 1–2 years?
Let’s schedule a time to talk about your goals

Curious what other clients are saying?
Read our latest reviews and success stories

Manchester NH real estateJuly home sellingSouthern NH market trendsHome staging tipsSeller's market 2025Summer real estate NHDamon Home TeamManchester home valuesPricing strategy NHListing your home NH
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The Damon Home Team

The Damon Home Team is a top-performing real estate group specializing in buying, selling, and relocation services throughout New Hampshire. With a commitment to expert guidance, market-driven strategies, and a client-first approach, we help homeowners maximize their home’s value and buyers find their perfect property. Whether you’re looking for a fast cash sale, a seamless move, or expert investment advice, our team delivers results with integrity and professionalism.

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